Vivia — Sport Drink Branding

The goal for this project was to create the brand identity for a new sports drink. I utilised imagery and colours from new age healing to create a brand aimed at the wellness and meditation demographic. 

The name Vivia comes from combining the words Vivify (to enliven) and Kimia (the elixir of life). The colours used in the logo represent the 7 chakras, symbolising that this drink will help return balance to your body.