Anais Absinthe — Logo and label Design

This project was to create a logo and label for a brand of absinthe. As my strengths lie in mascot creation, I decided to make give this brand its own mascot. I felt that this would help the brand stand out on shelves and adverting and give it more character. I chose a goat devil to represent the brand as absinthe used to be known as the green devil. I gave it a halo to play with the make it seem a little bit cheeky but also to pay homage to the brands name of Anais, which means holy.